How to Build a Fundraising Strategy That Lasts Beyond One Campaign

Outline:

  • Introduction: Why campaigns succeed short-term but fail long-term.

  • The difference between transactional and relationship-based fundraising.

  • Steps to build sustainability: diversify revenue, engage donors year-round, build a major gifts pipeline.

  • Role of board and staff in sustaining fundraising momentum.

  • Call-to-action: How Optimum Solutions Group supports long-term fundraising success.